Member Spotlight: Kim Bookless

This month, we’re featuring Kim Bookless (@kimbookless) for our Member Spotlight, where we feature one of our awesome business owner members each month here at EnMast!Member Spotlight1 copy

Kim Bookless is a self-publishing consultant here in Chicago where she helps people through the self-publishing process. And she’s really good with words! Like really good.

Kim Bookless

Name/Company Name:
Kim Bookless

What title did you give yourself (i.e. owner, president, CEO, founder)? Why did you choose that title?
I’ve been using Publishing Consultant / Writer / Book Editor but am considering changing it to simply Publishing Advisor (thanks for the suggestion, Brad F.!). I haven’t incorporated yet so titles like President, Founder, etc. don’t seem appropriate.

How many people do you have on your team?
I’m a solopreneur but have built a network of publishing professionals that I can call on when needed for projects.

Best part(s) of being a business owner:
Working for myself is a great fit for me. In addition to the freedom and control, I love having the ability to write my own job description — and revise it if I don’t like it or if I think something else might work better. Most corporate jobs just don’t offer that kind of flexibility.

Another benefit is all of the amazing people I get to meet and work with here in Chicago’s technology and publishing communities.

Most challenging part(s) of being a business owner:
As much as I love the freedom of writing my own job description, it has been a challenge. I’ve gone through a few iterations of what services I want to offer, and it’s been a learning process. It’s one thing for me to know that I want to help authors create books, for example, and something else entirely to sit down and determine exactly what services I want to offer (writing coaching? how to self-publish? project management?, etc.), how to package those services, and what to charge for them. It’s been an interesting process and going through it has taught me so much.

I used to consider my last name to be a challenge — it is incredibly ironic, considering what I do for a living, and people always think I made it up. I say “That really is my last name” so often that it should be my tag line. I now consider my name to be a benefit to my business because the irony seems to make it memorable to people.

One thing you wish someone told you before you started your own business:
I didn’t realize how cyclical the business of helping authors self-publish can be — I have found that book projects tend to slow down in the summer and over the holidays. The idea of creating a book can seem daunting and it’s understandable why people would rather tackle a project like that in the spring or fall.

Your business outlook for 2013:
I’m putting together a new program that will show coaches, speakers, and business professionals a simple way to write and self-publish short books to use as marketing pieces or credibility markers. I want to make the writing/publishing process easy and quick enough that authors aren’t tempted to procrastinate, no matter what time of the year it is. My goal is to launch the new program this fall, so the upcoming holiday season will be the test!

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