Meet an EnMast Member: Treena Pitham of Octopus Admin

Our Member Spotlight this month is on Treena Pitham of Octopus Admin. She calls herself a Solopreneur; when we asked her to say how many people were on her team she said “Me, myself, and I”. 😉

EnMast Member Treena Pitham

Treena is a Virtual Assistant (VA). She can support SME’s with, virtually, all of their administrative needs.  Her business provides business owners with more freedom so they can focus on the core function of their business. She’s lovely and from Australia! Chat with her on Twitter!

Tell us why you started your business…

I started my business to help business owners with something I believe is quite important, and that is getting organized.  I get a real sense of satisfaction from knowing that I have helped make a difference, no matter how small, to the way someone runs a business.  I have found, throughout my years of working in office environments, that business owners sometimes under estimate the importance of good organization. When this aspect is really attended to, a business can run much more smoothly. The frustration that comes with inadequate systems becomes a thing of the past.

I also have a young family (see picture below!). I wanted to start something that could allow for a certain level of freedom and flexibility for the benefit of my family.

What’s been your greatest challenge as a business owner?

As a new business owner, the thing that has been most challenging so far is sourcing clientele and managing a fairly tight budget.

treena pitham

What’s best about being a business owner?

I love talking to people, listening to their needs and developing a solution tailored specifically for them.  I also really like being able to take charge of my own professional development and feel like starting a business has opened up a whole world of possibility and learning for me.

What’s one thing you wish someone told you before your started your own business?

Things won’t always go according to plan! And, when you start out, the amount of time required to research is enormous!  But it’s important to make sure you offer something that sets you apart from the competition, so it’s worth spending the time to figure that out.

What’s your favorite tool, or device you use for your business?

I have fallen in love with Harvest!  It’s a time tracker; it makes managing time on different projects an absolute breeze. It integrates with my invoicing too, so all I need to do is press a button, the invoice is done, and emailed to the client in a flash.

What’s your favorite thing about EnMast?

The articles, business tools, webinars, e-books…what’s not to love?  EnMast is a valuable source of information for anyone starting out in business.

What’s your favorite tool on EnMast?

I love the Sales Pain Questionnaire. In my business, getting down to the nitty gritty of exactly where the pain points are is crucial. Many small business owners don’t have a big budget for administrative help, so working out what needs attention first and foremost is a huge benefit. From the Sales Pain Questionnaire, I can also make sure my proposal addresses the client’s main administrative concerns.

Connect with Treena on LinkedIn, Google+, Twitter and Facebook!

Devan Perine

Devan Perine works with small business owners on their marketing and multimedia efforts. She's passionate about helping businesses build their presence online, and giving Gen Y a voice in the workplace. When she's not working, she loves to make a mess in the kitchen, and play with her band around Chicago. She loves to chat! Give her a shout on Google+, Twitter or LinkedIn.

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