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Bridget

Bridget Ingebrigtsen owns Write On Command, a company that provides writing and editing services to businesses and not-for-profits. Bridget describes her six-year stint as Anchor Advisors' writer/editor as being "mutually beneficial" -- she helps Anchor Advisors keep their written projects on track and Anchor Advisors helps her keep her business on track. When she's not running her business, Bridget is running after her four children, two dogs and the latest in entertainment news. Connect with Bridget on Google+, Twitter and LinkedIn.

How to hire right, and reward right (for little or no money)

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In these two guest posts for Big Ideas and Doostang, Brad Farris covers a good chunk of the employee life cycle, from hiring the right people to rewarding and motivating them after you’ve hired them so they’ll stay and do a great job for you and your company. For the Big Ideas blog, he shared the

Who are your business mentors?

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This month at EnMast, we’re talking about the value of business-owner communities. Within your community, I hope you are fortunate to have one or two (or three or four!) business mentors. As we often say here at EnMast, there is no need to reinvent the wheel in business; the answers are usually somewhere — you

5 must-have leadership skills

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For some reason, many business owners don’t consider themselves to be leaders. This fact alone can cause their businesses to suffer (or not thrive as much as they could). In this guest post for About Leaders, Brad Farris writes about how business owners must first embrace their roles as leaders, and then build and refine five

Business lunch etiquette: 5 business lunch no-nos

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Meals have a way of bringing people together, and this is especially true in business. In fact, business lunches are a great way to connect with prospects and contacts in an informal, non-threatening setting setting. That is, if you don’t screw it up! There is an etiquette to business lunches. A business lunch can completely

Writing business thank-you notes isn’t rocket science

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You shouldn’t do nice things just for a ‘thank you’ — but it sure is nice to be thanked, isn’t it? When cousin Sally mails you a note thanking you for that tasty fruitcake you sent her for Christmas, you can’t help but feel all warm and fuzzy! The same goes for business thank-you notes;

How One-Sentence Job Descriptions can help you get back to basics

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Business can become very complicated, especially as your business grows. But there’s a need to maintain simplicity amid all of the chaos. At this year’s Chick-fil-A Leadercast, author Andy Stanley talked about simplifying one of the most important tools we have in business — the job description. Usually job descriptions are a page or several pages

Why you need a vacation (and should take one!)

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Despite the freedom that owning a business provides (or should), many business owners don’t take their much-needed time off. Not even a few days for a short road trip. Why is that? It’s not that they don’t want one! But it’s hard to leave their “baby” in the hands of their — gasp! — staff.

Parallax websites bring new dimension to website design

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When people visit your website, they need to know the basics: who you are, what you do and how to contact you. But if you want to go beyond the minimum requirements of website best practices, then you need to show that you are unique, interesting and ahead of the curve. You want to be

Member Spotlight: Candy Beauchamp, OffAssist Virtual Bookkeeping

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Meet Candy Beauchamp (@CandyTX), owner of OffAssist Virtual Bookkeeping, based in Austin, Texas. Candy was a real pioneer in the “virtual” industry, starting her business in 2002 as technology such as fax machines and the Internet made outsourcing a viable, cost-effective option for companies. Here’s what Candy had to say: What title did you give

5 ways to get more out of your brand

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When you think of fast food, brands like McDonalds and Burger King might pop into your head. Now think of your own brand. Do you think it’s top of mind for people when they think of your industry? Creating a brand is a process that requires more than a good name and a good logo.

How to get more out of your landing pages

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Artists like El Greco (pictured) were known for creating art with invisible directional cues that caused the viewer’s eye to move through the piece. Your landing page should work in the same way. It should be informative, seamlessly direct the audience to the information they want, and offer something stimulating. In this guest post for Spoutfire,

Chick-fil-A Leadercast: Leadership is about keeping it simple

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Growth creates complexity, which requires simplicity. — Andy Stanley at the Chick-fil-A Leadercast, May 10, 2013 A leader’s job is very complex; in fact, it’s so complex, it can be easy to lose focus on what’s important. I had the pleasure of attending a simulcast of this year’s Chick-fil-A Leadercast, where the theme was “Simply Lead.”